As the luxury automotive industry accelerates to move beyond combustion, luxury carmakers are increasingly turning to fully electric vehicles (EV) to capture new audiences, test advanced technologies and future-proof their offerings. From performance sedans to grand touring SUVs and specialty convertibles, electrification in luxury cars are reshaping design and engineering, evolving what premium motoring means in an increasingly carbon-conscious world. The latest electric models from Porsche, Audi, Mercedes-Benz, Rolls-Royce, Maserati, BMW, Cadillac and Lucid demonstrate that speed and design innovation can coexist on a zero-emissions platform and go beyond a manufacturing sustainability compliance exercise.
2025 Porsche Taycan
Porsche’s 2025 Taycan is an EV midcycle refresh that introduces substantial upgrades to battery, charging and motor technology, alongside subtle styling refinements that echo the new Macan EV while preserving the sedan’s sporty identity. Powered by a permanent-magnet electric drivetrain with 536 hp and 512 lb-ft of torque in the 4S model, the Taycan accelerates from 0 to 60 mph in 3.2 seconds and covers the quarter mile in 11.4 seconds, while maintaining composure and precise steering thanks to rear-axle steering and refined suspension.
Its 89-kWh entry-level battery provides an EPA-rated range of 406 km, with the capability to recharge from 5 to 80 percent in just 18 minutes using a 350-kW Level 3 charger. The cabin combines driver-focused ergonomics with high-end finishes, a curved 16.8-inch gauge display, dual central touchscreens and an enhanced Apple CarPlay experience, balancing digital sophistication with Porsche’s tactile design philosophy. Starting at USD 120,495, the Taycan 4S exemplifies how luxury brands are embedding performance, advanced technology and daily usability into an all-electric platform.
Audi S e-tron GT
The 2025 Audi S e-tron GT enters as the refreshed starting point of the e-tron GT family, but its performance credentials position it well above typical entry trims. Equipped with dual permanent-magnet motors, it delivers 670 hp and accelerates from 0 to 60 mph in just 3.3 seconds with launch control, matching or exceeding the output of the previous year’s RS model. A new 105-kWh battery extends range to an estimated 483 km, while an upgraded 320-kW charging system brings the pack from 10 to 80 percent in under 20 minutes.
Exterior updates include redesigned fascias, new wheel choices and four additional paint options, while the cabin introduces a reworked steering wheel and an optional glass roof with adjustable transparency. Audi also made a all-wheel steering standard, improving agility and cornering stability in a 5,100-lb luxury sedan. Priced from USD 127,700, the S e-tron GT underscores how Audi is using its performance-oriented EV platform to compete directly with Porsche’s Taycan, balancing acceleration, range and design in a way that speaks to the expectations of premium consumers.
Mercedes-Benz EQS SUV
The 2025 Mercedes-Benz EQS SUV anchors the brand’s electric portfolio as its most luxurious three-row EV. Built on a dedicated EV platform, it offers up to 520 km of range from a 118-kWh battery and comes in multiple configurations, from the EQS 450+ to the Maybach EQS 680. Performance spans from 355 hp in the base model to 649 hp in the Maybach, with 0–60 mph times as quick as 4.1 seconds. Despite its size, four-wheel steering and adaptive air suspension help manoeuvrability — though handling remains less agile than rivals.
Inside, the SUV delivers the full suite of Mercedes technology, including the 56-inch Hyperscreen, biometric personalisation and advanced driver assistance systems. Seating for up to seven and luxury features such as four-zone climate control, HEPA filtration and optional massaging seats reinforce its flagship status. While its price starts above USD 100,000 and climbs steeply in higher trims, the EQS SUV represents Mercedes-Benz’s effort to define electric luxury through comfort, digital innovation and brand cachet rather than outright driving dynamics.
Rolls-Royce Spectre
Rolls-Royce’s entry into the electric era comes with the Spectre, a two-door coupé that translates the brand’s hallmark refinement into a fully electric format. Powered by a dual-motor all-wheel drive system producing up to 577 horsepower, the Spectre accelerates from 0 to 60 mph in 3.7 seconds while maintaining the quiet composure expected of the marque. Range is estimated at up to 468 km, though the larger 23-inch wheels reduce efficiency — a trade-off many buyers are likely to accept.
Charging performance peaks at 200 kW, delivering around 314 km of range in half an hour on a DC fast charger. For 2025, the Black Badge variant raises output to 659 horsepower and introduces additional driving modes, positioning it as the most powerful model in Rolls-Royce history. With a starting price of roughly USD 400,000, extensive personalisation options and unmistakable presence on the road, the Spectre demonstrates how Rolls-Royce intends to sustain its luxury ethos while advancing into a zero-emissions future.
Maserati GranCabrio Folgore
The GranCabrio Folgore marks Maserati’s first fully electric convertible and sets a benchmark as the fastest open-top EV on the market. Powered by three electric motors delivering up to 818 hp and 1,350 Nm of torque, it accelerates from 0 to 100 km/h in 2.8 seconds and reaches a top speed of 290 km/h. Its 800-volt architecture supports rapid charging — adding 100 km of range in just five minutes — while total driving range is estimated at 375 km on a full charge.
Built on lightweight aluminium and magnesium components to preserve rigidity, the GranCabrio retains the brand’s signature grand touring feel with an added layer of electrified performance. Inside, a four-seat configuration, premium finishes and technology features such as a 12.3-inch infotainment system and Sonus Faber audio system reinforce its luxury positioning. Cargo space is limited and pricing begins just above USD 206,000, but the GranCabrio Folgore distinguishes itself by being the only luxury electric cabriolet currently available — combining exclusivity with Maserati’s Formula E-inspired engineering.
2026 Cadillac Lyriq
Cadillac’s first mass-produced EV has quickly become the cornerstone of the brand’s electrification strategy. The 2026 Lyriq builds on the earlier model with expanded trims, improved technology and the introduction of the high-performance Lyriq-V. Offered with single-motor rear-drive or dual-motor all-wheel drive, the Lyriq delivers up to 515 hp and 450 lb-ft of torque, with the V variant pushing output to 615 hp and reaching 100 km/h in 3.3 seconds. Range is competitive, with the rear-drive version achieving an EPA-estimated 525 km, while the all-wheel-drive and V models balance performance with 304–488 km. Charging peaks at 190 kW, adding roughly 161 km in 15 minutes and a 19.2 kW AC module is available for faster home charging.
Inside, a 33-inch curved 9K display dominates the cabin, integrating driver information with infotainment functions. Google built-in services, Apple CarPlay and Android Auto compatibility and an upgraded 23-speaker AKG system enhance usability. Super Cruise — General Motors’ hands-free driving system — is now standard with a three-year subscription. The Lyriq remains attractively priced in the segment, starting at just over USD 60,000, while the V model crosses into the USD 80,000 range. Although it lacks a front trunk and faces some quality concerns, the Lyriq stands out as a value-driven luxury EV that pairs distinctive styling with credible range and technology. The addition of the Lyriq-V — Cadillac’s quickest production car to date — signals the brand’s intent to compete at the high-performance end of the market while broadening its EV lineup.
BMW i7
The i7 marks BMW’s first fully electric 7 Series and sets the benchmark for how traditional luxury sedans are being reimagined for a decarbonised future. Built on the brand’s flagship platform, the i7 combines long-range capability with advanced digital features designed to appeal to executives and tech-forward buyers alike. Powered by a dual-motor setup producing 544 hp and 745 Nm of torque, the i7 accelerates from 0–100 km/h in 4.7 seconds. Efficiency remains central to the package — with WLTP-certified range of up to 625 km and consumption as low as 18.4 kWh/100 km — supported by recuperation technology and aerodynamic design. High-power charging at 195 kW restores 100 km of range in just six minutes, while home solutions via BMW Wallbox integrate smoothly into residential use.
Inside, the i7 leans heavily into immersive technology. The curved 14.9-inch display is complemented by the BMW Interaction Bar, while the rear cabin offers a 31.3-inch Theatre Screen with integrated Amazon Fire TV. Executive Lounge Seating transforms the rear into a business-class environment, paired with optional Bowers & Wilkins 4D surround sound. A Sky Lounge panoramic roof and 126-colour ambient lighting further underline the multisensory approach. Sustainability has been embedded across the build, from cobalt and lithium sourced through monitored supply chains to recycled Econyl materials used in the interior.
With pricing aligned against its combustion 7 Series siblings, the i7 signals BMW’s strategy to shift its core clientele into electrification without compromising on performance or prestige. For a segment where tradition is deeply rooted in V8 and V12 engines, the i7 demonstrates that electrification can expand rather than limit the luxury sedan experience.
Lucid Air
The Lucid Air has positioned itself as one of the most advanced electric sedans on the market, competing directly with legacy luxury brands by focusing on range, performance and in-cabin technology. Built on a platform developed in California, the Air offers configurations that extend beyond 805 km of EPA-rated range, making it a benchmark for long-distance electric driving. Its 900-volt architecture supports ultra-fast charging that can add 322 km in about 12 minutes, simultaneously reducing downtime and addressing one of the most persistent consumer concerns. Power output varies across the range, with the flagship Sapphire producing 1,234 hp and sprinting from 0–60 mph in under two seconds, putting it in supercar territory while retaining four-door practicality.
The interior underscores Lucid’s ambition to combine sustainability with luxury. Material choices balance soft-touch finishes with sustainable sourcing, while storage capacity is bolstered by a sizeable frunk and trunk. The 34-inch curved Glass Cockpit display integrates key controls with Apple CarPlay, Android Auto and Alexa, complemented by a retractable Pilot Panel for secondary functions. Audiophiles will note the 21-speaker Surreal Sound system, engineered for immersive playback.
Safety and driver assistance are central to the Air’s positioning. Lucid’s DreamDrive ADAS suite offers features such as Highway Assist, Blind Spot Display and a 3D surround view system, supported by over-the-air updates. The vehicle also supports bi-directional charging with the Lucid Connected Home system, aligning the Air with future energy-sharing ecosystems. Priced competitively from USD 70,900 to USD 249,000 depending on trim, the Air represents Lucid’s attempt to establish itself as a credible long-term player in the luxury EV space. For buyers seeking maximum range and performance without sacrificing cabin comfort, the Air stands as one of the most complete cars available on the market.
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