This $20 Target Bag Looks Like a $150 Longchamp Bag

Target’s always brimming with hidden-gem fashion pieces that look way more expensive than they actually are. One place you’ll want to peruse is the handbag section, which is always a treasure trove full of wearable styles. There are tons of trendy purses that’ll spice up a variety of outfits, but if you’re in search of a practical option to upgrade your day-to-day looks, the tote bag lineup is not one to skip. 

Among the retailer’s elevated carryalls is Universal Thread’s Foundational Tote Handbag, which looks strikingly similar to Longchamp’s ever-famous $150 design. Target’s version, however, will only run you $20 while it’s currently on sale, and shoppers say it “holds everything” and “looks more expensive” than its affordable price tag.

Universal Thread Foundational Tote Handbag

Between the two bags, there are several similar details. For one, they’re both constructed with recycled nylon, which is not only strong for hauling heavy cargo but also water-resistant to protect against stains. Universal Thread’s tote has a roomy and flexible main compartment, complete with a secure zip closure and two internal pockets for organizing small items, such as keys or lipsticks.

In terms of size, the more affordable version is slightly smaller in width, making it a better fit for petite frames. Plus, it will feel less bulky when you’re on the go. It’s finished with similar faux leather touches that contrast with the solid-color nylon, adding to its luxurious look while providing durable reinforcements along the closure and double shoulder straps.   

Over 4,000 Target shoppers have snagged one in the last month, so it’s no wonder that it’s already sold out in brown. Luckily, you can still grab it in other neutral tones like navy, black, or cream—and several fans are coming back to buy more. One reviewer, who’s ordering a second in navy, said it’s a “great work and everyday bag,” while another customer was surprised by how “spacious” and “lightweight” it is, considering the number of items that fit inside. 

It’s a smarter buy for the price, according to shoppers, since it’s not too precious to place on the floor or take along for travel. One even said, “I’ve received more compliments with these bags than some of my designer bags,” so there’s really no downside to saving money with this elevated style. 

Grab it at Target before it’s gone, and scroll below to browse more shopper-loved tote bags that are quietly on sale. 

A New Day Triple Compartment Work Tote Handbag

Universal Thread Essential Zip Tote Handbag

Universal Thread Boxy Tote Handbag